Business

April 5, 2022

By The Young Entrepreneur Council in Small Business News

When the Covid-19 pandemic struck in 2020, it put many professionals out of work. Others faced cutbacks on hours or began working remotely, which allowed more time for pursuing multiple income streams.When the Covid-19 pandemic struck in 2020, it put many professionals out of work. Others faced cutbacks on hours or began working remotely, which allowed more time for pursuing multiple income streams.

With this fact in mind, a panel of 11 Young Entrepreneur Council (YEC) experts answered the following question:

“The pandemic saw a major uptick in startup and small business launches. What’s one trend you’re excited to see in this sector in 2022, and why?”

Here’s what they think will impact small businesses this year.

1. People-First Attitudes and Values

“The pandemic has helped people reassess what they value the most. People are now opting to spend more time with their family and friends, so they don’t want to choose jobs that offer no work-life balance.” ~ Thomas Griffin, OptinMonster.

2. Avid Online Community Support

“Small businesses are agile and connect with their audiences better than big businesses can. I’m excited to see the formation of avid online communities around small businesses.” ~ Syed Balkhi, WPBeginner.

3. The Balance of Voice Search and SEO

“I’m curious to see how small businesses will balance voice search and traditional SEO. More people are using voice-activated devices than ever before. At the same time, this technology has advanced considerably in recent years.” ~ John Brackett, Smash Balloon LLC.

4. Increased Hiring of Freelancers

“One exciting trend that I want to see grow is the increased hiring of freelancers and greater flexibility for workers. We’re seeing power go back to the workforce, which means a better work-life balance for all, as well as a better quality of life.” ~ Blair Williams, MemberPress.

5. Skyrocketing Use of Marketing Automation

“In 2022, we’ll continue to see marketing automation skyrocket with startups and small businesses. Automation is a crucial part of a growing business’s success, so it’s important to learn how to use these tools for the best results.” ~ Stephanie Wells, Formidable Forms.

Read the full article here: 

11 Small Business Trends Entrepreneurs Are Excited to See in 2022